This is one subject that the vast majority of
Internet Marketing 'gurus' avoid like the plague.
Why?
Because if they were 100% straight-up with you
from the get-go and told you in no uncertain detail exactly just
how hard, time-consuming and resource-consuming owning and operating your own
truly successful biz op *really* is...
They somehow got it figured that you'll end up
opting out and they'll end up losing the almighty buck they stood to make on
your complete and utter ignorance. The faster and easier they promise you tons
of money and leads; the far more cynical I'd be, if I were you.
And this applies to the so-called Joint Venture
Systems out there, as well-of which I own several.
Good, solid long-lasting Joint Ventures actually do require
a great deal of time, effort and giving of yourself...especially if they
require a Joint Venture Agreement Contract.
However- these are the very the types of JV's that really can make
you fabulously wealthy... seemingly overnight.
As a matter of fact, if it is anything short of
a methodically built-up System- over a reasonable period of time [6 months to a
year]...then I can all but guarantee you that you are setting
yourself up for some serious grief.
Sure...the rare exception to the rule-
such as that deftly-crafted and patiently-researched Joint
Venture Proposal you hit BIG with in just a few short weeks or even
days...because you done paid your Due Diligence!
An entirely different approach: Tell your
people the *whole* truth- and nothing but.
Don't sell them pipe dreams, fluff and just
plain crap; in the hope of making a sale. In fact, don't sell them anything.
Give 'Till It Hurts [for being such a blatantly promiscuous
sneezer...it happens to be one of Robert G. Allen's truly superb
Principles].
And when you actually do attempt to
'sell' your reader something:
Do it in a way that they are both absolutely
eager and confident in your recommending them such a
kick@$$ deal, offer, etc. Treat your Reader [most literally] as
if they were your best friend, and develop a relationship accordingly.
And this is just one of many ways Due Diligence comes into play.
One very sad mistake made over and over again
-particular to Internet Marketing proselytes and neophytes- is promotion
of a cookie-cutter biz op that they are absolutely not the delighted end user
of. Self-evident.
If you're just starting out [or strongly
considering doing so] - Do not fall into this fatal
trap....
In other words, before you go wishing
failure, stress and duress upon yourself...
Compliments of the infamous University of
Hard Knocks:
“Be the end consumer of whatever it is you'd
seriously consider promoting, and put it to the hardest-core Satisfaction Tests
that you can possibly devise.”
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